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Cheap lotions as good as the expensive ones

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Experts of the American magazine Consumer Reports were given the uneasy task of determining the quality of the cosmetics on the market. Their conclusion is that cheaper cosmetics work just as well as the expensive brands and price cannot be used as a guideline for quality. Not one of the tested products had a noticeable effect on the skin for the duration of the survey.
Researchers conclude that in 12 days of regular use high-quality expensive anti-aging lotions smooth over some of the finer lines and wrinkles, but with less than 10% of their depth, which makes no noticeable difference.
The research also shows that there is no connection between price and efficiency of cosmetic products. Experts have come to this conclusion after an experiment in which participants (ages 30 to 70) have treated one side of their face with an expensive anti-aging lotion and the other side – with a regular moisturizer.
The changes in wrinkle depths were detected using a special optic devise.
Despite the results, the majority of the participants say that they are not willing to part with their favorite expensive products stating the feeling they get after each use as a reason.

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